Denis Hancock, Author at BrandSpark International - Page 2 of 4

Author: Denis Hancock

Preview of Tomorrow’s Webinar on Successfully Launching Functional Foods in Canada

Brand Strategy, New Products
How Canadians Have Changed How and Where They Grocery Shop – and Which Changes Might Endure

E-Commerce, Shopper
Ratings, Reviews, and Consumer Voted Awards Continue to Grow in Importance

E-Commerce, New Products
How Shopper Trust and Stubbornness Dynamics are Different in Canada than the U.S.

Trust
Get a Free Overview of Your Brand’s Trust and Stubbornness Positioning

Brand Strategy, Consumer Insights, Shopper, Trust
A Lot of Health & Beauty Shoppers are Trading up to Premium Brands Right Now

Consumer Insights, Shopper
There is Pent-up Shopper Demand for New Products and Innovations

New Products, Shopper
Many shoppers are switching CPG brands right now – and not just to save money

Consumer Insights, Shopper